READ IN: Español
United by Summits by adidas TERREX is the brand’s new awareness campaign about how inclusive nature can be by focusing on community, personal goals and empowerment.
Through a series of films, the campaign focuses on adventurers around the world who lead and inspire others to do the same. The adidas TERREX vision is to encourage everyone to enjoy the outdoors, no matter where and when. It works to promote a more connected and conscious life.
adidas TERREX is challenging its community to take on their own adventures and offers help to those who wish to share their own personal summit, no matter how big or small, through My Summit. The brand will select three projects from each category: adventure, community and sustainability.