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In addition to presenting the Phantom trainer, Balenciaga pays tribute to some of the most important cities such as Paris, New York, London and Seoul.


Demna takes to the underground to launch his new Balenciaga ‘Cities Series’ campaign. In it, he presents his latest designs, which include elegant jackets, hoodies, T-shirts, skirts, trousers and all kinds of accessories such as caps, bags and jewellery. The aim? To celebrate the great world capitals through a sporty style but without losing the essence of the fashion house.

But if there is a key element in this collection, it is the Phantom sneaker. A sneaker made of mesh and fabric that combines different shades of colours: grey, white, black, yellow and pink. Caps with city names also play an important role in the ‘Cities Series’.

Scroll through the gallery below and discover exclusive images from the campaign:

And speaking of campaigns… These are the best of SS22.