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Bulgari invites you to a fascinating game of contrasts as it presents its new watchmaking models at Geneva Watch Days 2022.

The contrasts of colours, shapes, materials, finishes and experience combine in a natural demonstration of the many facets and modes of expression of the Italian brand.

In addition, on this occasion, Bulgari is pleased to announce the launch of its new watch-focused 2022 campaign known as ‘Unexpected Wonders’. The Roman brand’s global watch ambassador, Lorenzo Viotti, is the star of the campaign shot in the Italian capital with the iconic Octo watches.

The famous conductor of the Netherlands Philharmonic Orchestra joined the Bulgari family earlier this year, becoming the global face of its men’s watch line and perfume collection. Born in Lausanne in 1990 into an Italian family, the conductor perfectly embodies Bulgari‘s constant quest for excellence and its unique balance between a passion for heritage and a desire to break new ground.





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