Nike has rewritten the rules of the game by reintroducing the iconic Total 90 III SP, transforming a football classic into a casual style statement that takes the streetwear universe by storm. After a launch that raised the hype with the original colour combination, the brand now reinvents itself with a ‘Black/Gum’ version.
This new iteration ditches the patented gloss that dominated previous models in favour of a matte finish that underlines the pure essence of the design. The smooth, refined texture allows the shoe’s structural details to take centre stage, offering a more utilitarian aesthetic, but without losing the sophistication that the present demands.
The embroidered Swoosh is subtly deployed, in perfect harmony with the model’s monochromatic approach. The laces with crochet detailing add a layer of timelessness, while the dark grey collar and midsole, with a washed-out touch, introduce a dimension that elevates the piece to a higher level of elegance and depth. The rubber sole, meanwhile, becomes a nostalgic nod to skater roots.
With this new version, Nike not only revives the past, but reimagines it for the present. A further step in its evolution towards casual luxury, where history and future meet in an impeccable fusion.
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