Zara Hair unveils its latest hair-care proposal with Gabbriette as the star of the campaign. The model fronts the launch of Chromatic Mode, a set created in collaboration with renowned hairstylist Guido Palau, creative director of the brand’s hair line. The kit brings together four essential pieces that reinterpret Zara Hair’s aesthetic codes.
The campaign draws on 1940s inspiration, blended with the clean, futuristic feel that defines Zara’s beauty products. Thanks to the kit’s versatility, Palau creates several looks for Gabbriette, who embodies a balance between nostalgia and modernity. The brand describes Chromatic Mode as a “capsule of hair jewellery”, something reflected in its silver finishes and experimental approach.
The Chromatic Gel is the centrepiece of the launch. It is a holographic gel designed to deliver multidimensional shine. According to the brand, it allows for controlled holographic accents with a three-dimensional, jewel-like effect. The set is completed with a barrette, creaseless clips and beaded hair elastics, all of which maintain the collection’s reflective and polished aesthetic.
The Chromatic Mode Kit is priced at 80 USD and is now available on Zara’s website.
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