'The Devil Wears Prada 2' turns the popcorn bucket into a fashion accessory

Just weeks before its theatrical release, AMC Theatres has unveiled a striking popcorn bucket inspired by the highly anticipated sequel, The Devil Wears Prada 2. Blending cinema and fashion with a playful twist, the collectible is designed to look like a structured red handbag that doubles as a container for a large serving of popcorn during the movie.

Manufactured by Golden Link Inc., the design mimics a red leather tote with top handles and gold details. Small decorative touches include a metallic keyring charm and miniature accessories — a gold high heel and a hotel-style tag — adding a luxury feel that fits perfectly within the film’s fashion-driven universe. The result is a promotional item aimed at collectors and fans who want to bring a bit of runway style into the theater.

The special bucket will arrive on April 30, 2026, alongside the film’s release in several cinemas across the United States. In addition, Fandango will offer a Runway Ready Bundle priced at $50, which includes a ticket for the sequel, the handbag popcorn bucket, and a limited-edition promotional Runway magazine. The campaign also features other themed items such as a clear double-wall tumbler decorated with a rain of accessories graphic and a black popcorn tin with a sleek city skyline silhouette.

All of this arrives as 20th Century Studios releases a new teaser for the film, reminding audiences that tickets are already on sale for the return of Meryl Streep and Anne Hathaway nearly two decades after the original movie premiered. As excitement grows among fashion and film fans, one question remains: it is still unclear whether this unusual popcorn handbag will also reach cinemas in Spain. If it does, some viewers might end up watching the film with an accessory worthy of a Runway magazine cover.