Rosalía returned to the forefront of the music scene on 7 November. With the launch of her new album, LUX, an event that transformed Madrid’s Gran Vía into a veritable gathering place for thousands of fans, crowds gathered to celebrate the arrival of new music from the Catalan singer following the release of her single ‘Berghain’ in October last year.
With the aim of bringing this new work closer to her fans, the artist announced her upcoming world tour, LUX TOUR 2026, on 4 December, thereby marking a new chapter in her career.
In this context, Milanuncios, the app with the most experience in the second-hand market, has analysed the nearly 14 million listings within the app and on the website, and how Rosalía’s fans have reacted to this launch, with a significant increase in listings and searches for items related to the Catalan artist following the announcement of her new album.
The Rosalía phenomenon has also reached the second-hand market, where searches for the artist have risen by 764% since the announcement of her new album, compared with previous months. Similarly, in the weeks leading up to the start of the tour, there has been a surge in searches for items related to the Berghain singer, with searches skyrocketing by 51% compared with the previous month.
Since the release of the single, the number of listings has increased by 151% on the platform, featuring items such as albums signed by Rosalía, posters, official T-shirts from her latest tour and her collaboration with FC Barcelona, and the exclusive edition of SuperPop magazine marking the album’s release.
At a regional level, the Community of Madrid, Andalusia, Catalonia and the Valencian Community are the regions where the artist’s fans have posted the most of her items for sale second-hand.
These are the talents who have contributed to the aesthetic and creative vision of the LUX TOUR.
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