adidas Originals goes all blue for SS23

This season, adidas Originals opens the door to self-expression with their latest collection in which they’re going all in on blue.

As a new generation challenges the status quo, the Trefoil steps forward, drawing on archival cues to project an inclusive vision for the future. For the Spring/Summer 2023 season, the brand introduces the latest design of its Stan Smith with a collection of apparel included.

The launch highlights the latest version of the original Stan Smith Milencon. The timeless silhouette arrives with flowing lines, new dimensions and Trefoil badge on the heel. At the same time, the Stan Smith Relasted is updated with a thicker midsole and minimalist detailing.

The Blue Version collection features a sequined tracksuit with matching shorts and a blue bodysuit. The garments take inspiration from the 70s club scene, bringing a touch of glamour to the sports brand’s classic silhouettes and this carries over to the campaign captured by Anton Gottlob.

The Stan Smith Styled with Blue Version SS23 collection will be available on 13 January 2023 via adidas.uk and selected adidas shops.

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