From yesterday until 20 April, Diesel will have its own exclusive space on the first floor of WOW Concept.
That Glenn Martens is the king of denim is something we have known for a long time. His unique vision of design is coupled with experimentation in the combination of fabrics, which is then applied to both ready-to-wear and haute couture.
Now, celebrating the legacy that the creative director has been reinforcing in his latest offerings, WOW will set up an exclusive pop-up featuring SS23 denim, apparel and accessories highlights plus a special selection of the brand’s it-bag: the 1DR. Our favourites include the two-tone HS set; the semi-transparent T-Ryfle top in lime green and the oval 1DR Pouch handbag.
In addition, visitors will be able to immerse themselves in Martens‘ imaginary through the ‘PLEASURE ISLAND’ campaign that will be projected on WOW‘s giant digital screens.
What are you waiting for to discover it?
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