Nike explores Nigeria’s football culture with ‘This is Naija’
Nigeria is experiencing a moment of glory in terms of hype. In addition to the boom in sold out football tshirt, Nike has just released the documentary “This is Naija”.
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Nigeria is experiencing a moment of glory in terms of hype. In addition to the boom in sold out football tshirt, Nike has just released the documentary “This is Naija”.
A proposal that once again consolidates Preston as one of the kings of the current trend: workwear-inspired ready-to-wear.
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