Coinciding with Paris Fashion Week and the 50th anniversary of the birth of hip-hop, Paco Rabanne and Spotify are teaming up for a unique project.
Club 57 celebrates the intrinsic union between music and fashion through a series of activations and an exclusive event that will tell a little-known story – despite its relevance to the evolution of French hip-hop – and set the pace for the French capital on this important date.
Paco Rabanne was not only the first designer to choose a black woman as a catwalk model, he was also a pioneer in introducing music into his shows. In the 1970s he founded Black Sugar, an art centre and workshop for hip-hop, break and smurf musicians and dancers. Located at 57 Boulevard de La Villette, it was the first of its kind in France and hosted over 350 different artists.
The designer discovered this movement in New York, specifically in the Central Park area where dancers gathered to perform. His admiration for hip-hop led him to open Club 57 as the first institutional hip-hop club in France, and its doors were open for five years.
Now, the fashion house is teaming up with Spotify in a unique project that aims to keep the designer’s legacy alive. In it, Julien Dossena, Rabanne‘s current creative director, will take control and share his inspirations, mixing French rap with some of the most international classics.
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