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Dior announces the launch of the Air Dior capsule

Since its appareance at the Miami show, the Air Dior capsule, which includes the Dior x Air Jordan 1 High/Low OG, has been in the spotlight.

We were able to see the collaboration for the first time, officially, at the Miami show.  Since then, the Air Dior capsule, which includes the Dior x Air Jordan 1 High/Low OG, has been in the spotlight, hated by many, loved by others. Today the French fashion house has finally set a release date for this limited edition.

According to Dior, Air Jordan 1, both high and low, will be launched exclusively online. Those interested will be able to register for an opportunity to buy one of the pairs. The registration will ask for a preferred model, size and a collection shop. Each participant will only be able to select one store and register once for the style.

Dior will contact selected customers via SMS or email shortly after the raffle. A unique QR code will be issued with the individual’s name and identification will be required at the time of purchase. Each store will be assigned a limited number of sneakers for sale.

The Air Dior ready-to-wear and accessories collection that accompanies the shoes will be available from 8 July in the following stores:

  • DIOR MEN – LONDON SELFRIDGES
  • DIOR MEN – PARIS SAINT-HONORÉ
  • DIOR MEN – LONDON NEW BOND STREET
  • DIOR MEN – DUBAI MALL

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