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Fenty Beauty launches an improved version of its moisturising foundation

A long-wearing moisturising foundation packed with benefits that offers a naturally radiant finish with a second-skin feel.

Fenty Beauty launches an improved version of its moisturising foundation

The Soft’Lit Naturally Luminous Longwear Foundation has a light to medium coverage. The product aims to hydrate, illuminate and even out different skin tones. The foundation contains kakadu plum extract, which includes antioxidants that brighten skin tone, and Cyperus papyrus leaf cell extract, which helps maintain hydration throughout the day.

The foundation is water-resistant, sweat-proof and transfer-proof. It’s also formulated with pigments designed to resist oxidation, a concern for Fenty fans with the previous moisturising foundation. The product is made to feel like a second skin. Its formula allows it to modulate from medium coverage to more full coverage.

Soft’Lit Naturally Luminous long-wear foundation will be available in 50 shades on the brand’s website from 26 April.

Fenty Beauty by Rihanna arrives in Asia.

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