The American Smiley brand has chosen the Spanish retailer as a partner in its new transoceanic adventure.
It does so through a selection of amusing articles in which a clear exchange of references, messages and personalities can be appreciated, intermingling to give rise to a unique result. A process that does not end at the drawing board but goes much further: it is a concept, a naïve proposal for world domination in the style of B-movie villains.
In this way, Smiley‘s malware has invaded T-shirts, sweatshirts and even a ball that smiles, of course, to celebrate the tenth anniversary of FOOTDISTRICT. A union that also pays tribute to the collaborative effort and the close relationship that both brands have maintained throughout these years and that is also immortalised through the virtual space Outer Shelf, where the articles of the collection will be unveiled and a competition will be held to win one of these limited edition balls.
The fun collaboration will be available only on footdistrict.com from 14 September.
Sigue toda la información de HIGHXTAR desde Facebook, Twitter o Instagram
You may also like...