Hermès has won the lawsuit against Rothschild over the ‘MetaBirkin’ NFTs, but this has not stopped them from continuing to be marketed.
The luxury design house took Mason Rothschild’s MetaBirkin NFTs to court last February, the first such lawsuit in the United States.
More than a year ago, in January 2022, Hermès had sued Rothschild exposing that the name and likeness “infringed Hermès’ intellectual property and trademark rights and are an example of counterfeit Hermès products in the metaverse.” Rothschild, the artist behind these virtual handbags, argued at the time that because they were NFT, they should function as works of art, which are protected by the First Amendment.
Hermès won the case, but the jury’s verdict has not stopped Rothschild from continuing to market its NFTs, the French house said in a court filing on Friday.
According to Reuters, “French luxury house Hermès International (HRMS.PA) has asked a Manhattan federal court to prevent artist Mason Rothschild from promoting or possessing its ‘MetaBirkin’ non-fungible tokens after a jury found that they violate Hermès’ trademark rights over its famous Birkin bags.”
Follow developments on the story at Highxtar.
In case you missed it, read this article about MetaBirkins and bootleg fashion in the metaverse.
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