Juicy Couture returns to Cindy Kimberly

As the star of the SS25 ‘Sun, Sea and Juicy Couture’ campaign.

The Y2K brand par excellence immerses us in a true journey back in time where nostalgia and freshness blend masterfully to create an ode to turn-of-the-century beach glamour.

And for this, he brings back velvet, through sporty outfits in eclectic shades of yellow, green, ocean blue and soft pink, bringing back the splendour of the early days of the 2000s. Mini skirts and matching hoodies also emerge in this season’s favourite colours: pink and chocolate brown.

In addition, Juicy Couture offers a new selection of swimwear pieces as well as baby tees and graphic tees that maintain the cool and casual aesthetic that won over the it-girls of the moment such as Paris Hilton and Kim Kardashian.