K-pop icon Hyunjin stars in Versace Holiday 2023 campaign

With Christmas just a month away, Versace is gearing up for the holiday season with the Holiday 2023 collection. The campaign stars Hyunjin, a member of K-pop group Stray Kids. Marking his first campaign since becoming the brand’s Global Ambassador earlier this year.

Hyunjin presents the new Athena bags, which feature Versace’s Baracco print. The images also showcase the brand’s latest ready-to-wear silhouettes such as coats, jackets, nightwear and more. Like the Athena bags, the garments also feature Versace’s Baracco print.

“I wanted to celebrate joy with this campaign: the joy of Christmas and being surrounded by those we love,” said Donatella Versace. “I am delighted that Hyunjin has become part of our Versace family. I love his energy and the joyful spirit he brings to these images.”