adidas continues to look towards the future of football, and it does so alongside Lamine Yamal. The brand has unveiled the new logo of the young FC Barcelona talent, who at just 17 has already become one of the most followed players in the world.
The design combines an “L” and a “Y”, with the “Y” resembling a street sign, a nod to his early days in Barcelona. This logo will appear not only on his boots but also on future adidas apparel collections, becoming his personal mark within the brand.
Since signing with adidas in 2024, Lamine Yamal has set records. He is the youngest player to debut for Barça and the youngest to score in a La Liga match. That adidas has dedicated a personal logo to him reflects their confidence in his potential to become a football reference in the coming years.
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