Levi’s continues to expand its collaborations, now presents its alliance with none other than Justin Timberlake (@justintimberlake), musician and actor winner of 10 Grammy Awards among other awards – presentations are not necessary 😉 -.
Under the name “Fresh Leaves” Justin worked with Levi’s design team to reinvent some of the brand’s most iconic pieces, resulting in a collection of classic garments with a new style: a mix of colors, patterns and silhouettes with a fresh and renewed look.
“Clothing is as important in the creative process and in an artist’s performance as music itself. This Levi’s collection is part of my artistic experience and I want to share it with everyone,” said Timberlake.
A men’s collection of 20 pieces that preserve the iconic and timeless identity of the American brand’s garments but with a contemporary vision.
“The connection with Justin was immediate and we created clothes that combine everyday look with special details. Inspiration came from Justin’s artistic stories and experiences. We used classic materials and prints (paintings, camouflage, denim, lamb, wool, etc.) and incorporated them into Levi’s iconic silhouettes, applying details and elements from streetwear and current trends,” said Karyn Hillman, Chief Product Officer of Levi Strauss & Co.
Levi’s x Justin Timberlake “Fresh Leaves” will be available at selected Levi’s stores around the world, at Levi.com and at selected multi-brand stores from October 4.
Sigue toda la información de HIGHXTAR desde Facebook, Twitter o Instagram
You may also like...
