Mugler x Gentle Monster: Innovation and Futurism in Every Look

Two titans of design futurism have joined forces to present a collection that redefines the world of eyewear. The collaboration between Mugler and Gentle Monster arrives to immerse us in an unprecedented visual experience.

Imagine a universe where the iconic legacy of Mugler intertwines with the avant-garde aesthetics of Gentle Monster. The result is a collection of two silhouettes, Spiral 01 and Spiral 02, capturing the essence of both brands, taking eyewear design to a new level of sophistication.

Spiral 01: A Geometric Journey to 1997

Spiral 01 is a journey through time and space, evoking the intense energy of the ‘Fourmis’ eyewear that Mugler presented in 1997 as part of its ‘Les Insectes’ couture collection. This geometric design pays homage to the Mugler house’s past, while projecting itself into the future with surprising modernity. Each angle and curve of Spiral 01 is designed to convey a sense of movement.

Spiral 02: The Courage of the Future

If Spiral 01 looks to the past, Spiral 02 is a nod to the future. With embossed details and a chrome logo on the temples, this contemporary silhouette captures the innovative essence of Gentle Monster. Spiral 02 is for those looking for an accessory that sets new standards of elegance.

The campaign featuring this collaboration is a work of art in itself. With Colin Jones and Georgia Palmer in front of the camera by creative Theo Liu, the images pay homage to visual pioneers Helmut Newton and Manfred Thierry Mugler.

The Mugler x Gentle Monster collaboration extends to every detail, including the packaging, which fuses organic and structural shapes to reflect the modern, avant-garde vision of both brands. The world is about to witness the launch on July 18. From that day on, the eyewear will be available at both brands’ official stores, as well as select multi-brand stores worldwide. In addition, special activations in Seoul and Shanghai will celebrate the launch with ephemeral spaces that will showcase the Mugler and Gentle Monster identities through a constantly moving kinetic structure. Are you ready for the launch?

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