New Ray-Ban Reverse arrives with Lenny Kravitz

It is a disruptive future that celebrates the past and breaks the boundaries of the present.

Launched in mid-2023, the Ray-Ban Reverse conquered the market thanks to its defiant and daring spirit, which is now updated through new colour combinations and the unmistakable style of Lenny Kravitz. We find two special models and a limited edition that fuses some of the brand’s most iconic shapes with the Rock & Roll codes, while maintaining the environmental commitment through alternative materials such as bio-nylon lenses with 41% biological carbon or dio-acetate frames.

Importantly, thanks to the high-performance reflective coating in all iterations, the lenses are designed to reduce reflections by up to 70% in those wavelengths to which the eye is most sensitive.

A hymn to innovation, a testament to pushing boundaries and a celebration of individuality. That’s Ray-Ban Reverse by Lenny Kravitz. Find out all the details here.