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PJ.Lobster enters Madrid’s “soho” with an avant-garde boutique

PJ.Lobster’s second location in Madrid once again brings the main pillars of its universe to the field of physical spaces.

PJ.Lobster enters Madrid’s “soho” with an avant-garde boutique

PJ.Lobster, the brand that has revolutionized the optical sector, consolidates its growth in Madrid with the opening of its second boutique in the heart of the capital. Under the creative supervision of Óscar Valledor Perez, founder and CEO of PJ.Lobster, and with the help of the architecture studio El Departamento, the new store follows a design line inspired by the clinical and minimalist atmosphere highlighted by different textures, the extensive use of steel and its predominant maroon color.

PJ.Lobster was created to offer high quality and reliable optics, wrapped in a contemporary experience. That is why its boutiques reflect the attributes of the firm while highlighting the characteristics of the environment where they are located. Thus, the new store located at C/Fernando VI, 2, makes a nod to the architectural history of the Justicia neighborhood, and it is dominated by the color maroon, which refers to the colors that decorate many of the buildings found in this area of the capital.

The brand already has a store in the heart of Madrid located at 21 Ayala Street, completing a total of seven stores distributed throughout the main cities of Spain. The new boutique is another step forward in the brand’s avant-garde vision of the world of optics and its commitment to design.

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