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Ray-Ban Meta launches smart glasses with Ferrari

Meta and Ray-Ban continue their partnership with the launch of a new smart eyewear design in collaboration with Scuderia Ferrari.

Ray-Ban Meta launches smart glasses with Ferrari

This collection is part of the brand’s new Spring/Summer 2024 accessories offering. The new Meta Ray-Ban smart glasses are updated to improve the design, add AI features and video streaming. The item is available in different Scuderia Ferrari-inspired colour combinations to coincide with the Miami 2024 race.

Ray-Ban Meta eyewear has evolved with the Meta AI with Vision feature. This new update interprets what the wearer is seeing. For example, by using the built-in camera, you can ask Meta AI to help you write a caption for a photo taken with the glasses. As for the video call function, users will be able to share their opinion in a video call with WhatsApp and Messenger.

Ferrari x Ray-Ban Meta smart glasses are now available in Ray-Ban shops and online at Meta.

The new Ray-Ban and Meta collection features the first eyewear to include seamlessly integrated AI and live streaming.

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