Rihanna launches the first male line of Savage x Fenty

Rihanna’s lingerie line, Savage X Fenty, is expanding its business. They now incorporate men’s underwear and loungewear. Prior to the Savage x Fenty Fall/Winter 2020 show, which will premiere at Amazon, Riri has introduced a men’s clothing collection created in collaboration with the brand’s ambassador, Christian Combs.

Rihanna worked with the hip-hop artist to conceptualize the fluid genre range, full of versatile and comfortable styles ranging from woven boxers to logo knitwear. “I wanted to create styles of men’s clothing that everyone could wear,” Rihanna shares in a press release. “And after how well Christian did in the 2019 fashion show, I knew we had to have him as a partner.

“I feel privileged to work with a multi-faceted talent like Rihanna, who represents diversity in all of her FENTY brands,” says Christian.

Priced between 10 and 65 euros, the men’s collection will go on sale on the Savage X Fenty website on October 2. Sizes range from S to XXXL.