Stéphane Ashpool presents Levi’s® by Souvenir Pigalle

A limited-edition collection created by the Paris-based multidisciplinary artist and founder of the Pigalle sports brand.

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With a focus on creativity, festivity and the avant-garde, Stéphane Ashpool elevates the denim heritage of Levi’s® through a proposal that adapts to all styles. A union of two brands whose values are focused on diversity, inclusion and the power of community, and which materialises in a love letter to sports culture and art.

The Souvenir Pigalle collection was born, consisting of a pair of trousers, a women’s top, a bag, a white T-shirt and a bandana, made from high-quality materials and designed to be worn on a daily basis. Their casual spirit and comfort make them essential wardrobe essentials for this season. And they all come with the distinctive elephant stamp designed for the occasion.

‘The elephant is much more than a symbol. It represents the depth and permanence of the souvenirs we want to offer. Each piece in the collection is meant to be a timeless souvenir, a lasting part of Paris that you can treasure forever, just as elephants treasure their memories,’ says the creative.

The collection is available now on Levi.com, at the Levi’s® shop located on the Champs Elysées and at the Souvenir Pigalle store in Paris.