Maybelline New York held an unprecedented party last night: the long awaited Un_expedcted Party Vol.1. A tribute to the brand’s iconic slogan that says “It’s in you, it’s in Maybelline” and represents important values such as self-confidence and the courage to show ourselves as we want to be, without limits.
The party brought together celebrities and friends of the brand such as Lola Índigo, Maybelline‘s ambassador in Spain; actor César b; writer Valeria Vargas and designers Ana Locking and Eduardo Navarrete, among many others. In addition, stars of the stature of Luna Ki and Mëstiza were in charge of livening up the night with musical shows full of energy and surprises.
The first edition of this Un_expected Party by Maybelline New York aimed to bring together the three fundamental pillars that characterise the brand: music, beauty and authenticity without limits, with a nod to the most urban New York and the most traditional Madrid.
Thus, The Bassement Club in Madrid was filled with very diverse and daring beauty looks, where each guest could express themselves through make-up, turning this party into a tribute to diversity.
It’s Maybelline!
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