This year the White Street Market (@white_streetmarket) is born in Milan, a parallel project to the conventional Fashion Week, which seeks to become a meeting place for brands and end consumers. A great party dedicated to streetwear and sportswear that you can’t miss if you go to the MFW.
During the weekend, from June 16 to 18, Via Tortona 54 and 27 will host the event that connects fashion, sneakers, music and art under the same acronym.
The innovative project is developed by White who has partnered with Paolo Ruffato (Probeat Agency) and Walter D’Aprile (nss factory) who have quickly introduced into the project independent brands and others more relevant as adidas Originals, Sergio Tacchini, G-Shock, Patagonia, Obey or White Walls Worldwide among many others.
As you can see in the calendar the offer is endless and differs a lot from a conventional fair, breaking the barrier and turning it into a real festival. Talks, showcases, music, food, projections and learning will take place at Base Milano and other locations in the city, making fashion week even more attractive.
Access to the White Street Market and all its parallel activities is completely free. In order to access it, you need to register on their website.
>>> REGISTER <<<
This year the streetwear and fashion lovers are in luck, because during the same weekend you can enjoy the best high fashion and the best of streetwear and sportswear in the same city. Because, as Walter D’Aprile says, “fashion needs Milan and Milan needs fashion“.
Sigue toda la información de HIGHXTAR desde Facebook, Twitter o Instagram
You may also like...
