YZA Voku signs the presentation of the next concert of The Weeknd

Spanish visual artist YZA Voku has worked with The Weeknd to create a stunning teaser announcing the live stream of the Canadian singer’s upcoming concert.

The show, which will be held on September 7 at the MorumBIS stadium in São Paulo, will be broadcast on YouTube, so that The Weeknd’s fans around the world can enjoy it. The audiovisual piece announcing the concert, directed by YZA Voku, stands out for having been created entirely with generative artificial intelligence, demonstrating the potential of this technology to redefine audiovisual storytelling in the music industry.

Since its release on August 21, the teaser has garnered more than one million likes on Instagram and close to one million views on Twitter. This immediate success reflects not only The Weeknd’s popularity, but also the talent and vision of YZA Voku, who has been able to leverage AI tools to create a unique visual experience. The video hints at what could be some of the artist’s next singles, the beginning of what seems to be a new era. All of this only adds to the anticipation among fans.

YZA Voku is known for his focus on experimentation with generative AI tools, a field that has allowed him to explore new forms of expression and open paths towards the intersection of different artistic disciplines. His works, such as “LAPSE” and “PANTOMIME,” have been recognized at major film festivals such as the Merit AIFF AI Film Festival 2024 and the Tribeca Film Festival in its Human Powered: AI Shorts Program 2024, cementing his reputation as a cutting-edge creator.

YZA Voku’s collaboration with The Weeknd is not his first work in music; the artist has directed and edited visual pieces for prominent names such as Swedish House Mafia, Dellafuente and Maximo Park. However, this project stands out for the way both the visuals and the narrative were conceived from scratch using generative AI, demonstrating how AI can be a powerful tool for empowering creativity and offering new ways to experience art.

With this teaser, YZA Voku underscores the value of generative AI in audiovisual storytelling and its ability to transform the way content is conceived and produced in the entertainment industry.