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Hummel and 424 have once again teamed up in a soccer-centered collection
Inspired by the passion for soccer of Hummel’s founder and 424 designer Guillermo Andrade, the collection fuses and perfectly connects sportswear with everyday fashion. The silhouettes can function individually or as a whole.
As for the colour palette, red, black and white are the protagonists. Colours that refer to Denmark’s national football team.
“For this collection I wanted to pay homage to the homeland of hummel. I have a real love for Scandinavia, specially Copenhagen, after spending quite a bit of time there. I have always felt that the Danish national team have consistently had such iconic hummel kits and I wanted to recreate a similar aesthetic with my designs,” – G.Andrade.
Hummel x 424 - FW18
The collection is now available through selected retailers, 424 and the Hummel website. Above is the lookbook featuring rising football players, including Crystal Palace player Wilfried Zaha.