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Karl Lagerfeld always knew how to choose the perfect Chanel muse. From Keira Knightley and Kristen Stewart, to Lily Allen and Willow Smith, the deceased genius chose women from all creative fields to headline the brand’s brilliant campaigns and even star in the brand’s fashion week shows. When it came to men, he was never so nimble until one got his attention.

Pharrell Williams is the only man to have starred in Chanel campaigns, paraded down the catwalk and collaborated with the brand in a capsule collection. Pharell and Chanel go together like yin and yang, like bread and butter. The two work so well together that even Lagerfeld’s successor, Virginie Viard, has asked the musician to lead the brand’s SS20 eyewear campaign.

Photographed by Karim Sadli, the Grammy Award winner joins four famous faces in a series of black and white portraits, including musicians Angèle and Sébastien Tellier, Hollywood actress Margaret Qualley and legendary French film star Isabelle Adjan.