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Unveiled during GANNI’s SS23 show at Copenhagen Fashion Week, the third collection designed in conjunction with Levi’s features a campaign starring Emma Chamberlain.
Inspired by nature and under the name ‘Grow Up’, the collection is made up of eight garments made with 55% (at least) of certified organic cotton and natural dyes. In this way, GANNI maintains its faithful commitment to sustainability together with Levi’s and through a dress, a denim top or a long skirt.
“I can’t believe this is our third collaboration with Levi’s…. It’s a testament to the power of working together! We have been aligned in our visions since the beginning and continue to grow and learn from each other. The collection is a perfect blend of Levi’s and GANNI’s signature elements, and I love the humorous campaign,” says Ditte Reffstrup, creative director of the Danish brand, in an official statement.
The GANNI x Levi’s collection will go on sale on 18 August. In the meantime, you can find all the garments at the Copenhagen pop-up.