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Barely a week after its launch, Instagram Reels is already suffering from the arrival of the dreaded bots and fake visits. Scammers were selling Reel visits on multiple websites just hours after TikTok‘s new rival landed.

Reels

According to Business Insider, 100 likes on a Reel only cost 75 cents. The heads of these botnets have revealed that they have already received orders from some 80 users for 11 million views on the new platform. Although they have not revealed the exact amount of money they have made through the new sale, they did mention that the profits from their business are “enough for a good car and a decent house”.

The truth is that cheating is never good and, in particular, bots damage the social network. We’ll see what finally happens with the bots on Reels and if it manages to position itself with the world’s leading video platform.