The barbiecore trend invades the Jimmy Choo FW22 campaign

Kendall Jenner stars in Jimmy Choo’s Autumn/Winter 2022 campaign as a continuation of the fashion brand’s “TIME TO DARE” series.

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Photographed by Carlijn Jacobs, the campaign shows Jenner wrapped in the barbiecore trend with Jimmy Choo’s must-have accessory for this season: the Varenne Avenue Quad bag. The campaign also showcases Jimmy Choo‘s most vibrant pieces such as the DREECE and BLAKE knee-high boots along with the Diamond Light Maxi trainer.

Embodying the glamorous, confident and bold spirit of Jimmy Choo, Kendall Jenner transforms into a modern goddess photographed in a luxurious Los Angeles villa. Characterised through shades of candy pink, black and gold, Jimmy Choo’s Autumn/Winter 2022 campaign relies on the supermodel of the moment to add a luxurious finishing touch.

Ahead of the campaign launch, Jimmy Choo shared a teaser video featuring Kylie’s sister in sleek gold heels and a white gown, heading towards a rather stunning swimming pool. In addition to the images, the campaign also includes a 15-second video, which captures Jenner in the brand’s best FW22 looks.