Reebok LTD presents its latest creation, the Reebok Premier Road Modern trainers.
This cutting-edge shoe pays homage to the iconic Reebok Premier Running line, a high-performance series that left an indelible mark on the running shoe landscape from 2005 to 2010, becoming a contemporary streetwear icon around the world.
Designed as a seamless continuation of its predecessor, with a silhouette borrowed from the revered Premier Road Plus, the Reebok Premier Road Modern features a unique one-piece moulded upper with strategically placed mesh inserts, showcasing a harmonious fusion of heritage and modernity.
Drawing inspiration from Reebok’s history, the Premier Road Modern stems from the visionary question: “What would the evolution of the Premier line look like in today’s era? Building on the strong, durable aesthetic of its predecessors, this new design focuses on preserving the core feature of support that defined the original Premier line.
At the forefront of innovation, the Reebok Premier Road Modern breaks with the laws of traditional craftsmanship. The shoe’s ingeniously designed glue-free main pattern serves as the canvas for the entire shoe.
The different elements that make up the shoe, with varying heights and consistencies, are seamlessly integrated in a revolutionary creation process that is an unprecedented achievement for the industry. Reebok LTD’s latest offering is a testament to the brand’s unwavering commitment to pushing boundaries and redefining the future of the footwear industry.
The Reebok Premier Road Modern are available in 3 colourways, black, silver and blue, at Reebok.eu, Farfetch and selected retailers.
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