Bee Line by Billionaires Boys Club and iconic boot brand Timberland are back for the eight collaborative release together to celebrate the cultural impact of the classic 6-inch premium boot, reimagined with inspiration from the resilience of the city.
The apparel, footwear and accessories in the collection and inspired by Timberland’s work and outdoor heritage, highlighting utilitarian and workwear silhouettes through an earth-toned color palette that comes to life with bold color pops and vintage ’90s inspired patterns.
Footwear in this collection is a fresh take on the first Bee Line x Timberland collaboration on the Premium 6-inch Rubber Toe Waterproof Boot features uppers made of Better Leather, rated Silver by the Leather Working Group for environmental best practices, and the signature TimberDry™ waterproof membrane. The classic rubber toe offers ultimate protection to take on the elements and comes in three colorways that complement the deep olive leather: electric orange, tonal green and ink black.
The nostalgic cues flow from the footwear into the apparel and accessories within the collection. Hero pieces include the classic, high-pile Bee Line x Timberland® Fleece Jacket made of 100% recycled fleece and reimagined with a geometric blanket pattern made popular in the ’90s. Collaboration staples such as the Bee Line x Timberland® Logo Hoodie and long sleeve graphic t-shirts are refurbished in new colorways; and the entire collection is offered in sizes XXS-XXXL for all-gender appeal. Lastly, a knit balaclava ties together this quintessential outdoor capsule.
The collection is highlighted in a special campaign featuring NYC OG and music artist, Jadakiss – known for his personal Timberland boot lineup – and NYC-native and multidisciplinary creative, Aurora Anthony. The campaign nods to the affinity that has grown amongst urban city dwellers towards the Timberland® boot – which is so many, a symbolic representation of the grind and a dedication it takes to make it in a big city.
Set in a classic NYC shop, the campaign video is a visual appreciation of the variety of characters you just might run into -all of them eager to get the ‘BeeLineSpecial’, a play on the locals and their knowledge of underground secrets only a true New Yorker could know. In the hero Bee Line x Timberland campaign video, Jadakiss bestows aspirational gems upon the emerging creative, Aurora Anthony. As they exchange an impactful conversation, we see them wearing the iconic footwear and capsule pieces.
The Bee Line x Timberland capsule is available now at timberland.com and selected retailers.
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