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PRISCAVera FW22 or how to capture the New York essence

Prisca Vera Franchetti, the founder of PRISCAVera, wanted to pay tribute to New York by photographing the models like paparazzi. 

New York is a city of extremes. You either hate it or you love it. We love it and so does PRISCAVera (or so it has shown in its latest lookbook).

Play sports in Central Park, hop on the ferry to Staten Island, eat a pretzel on the 5th Avenue or take out the trash with a killer look. It’s all possible in the city that never sleeps. Prisca Vera Franchetti, the founder of PRISCAVera, wanted to pay tribute to New York by photographing models like paparazzi.

All this while presenting the FW22 collection for which low-rise trousers, corseted tops, mesh dresses, tennis skirts and all kinds of crop tops have been designed. In addition, animal print takes over most of the garments, gaining special prominence along with velvet tracksuit sets.

PRISCAVera‘s FW22 collection will go on sale later this year through their website. In the meantime, you can take a look at the official campaign images while you dream of being a new yorker:

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