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The brand that embraces new cultural and generational attitudes presents its new lingerie/underwear collection with a clear message: love your body, and above all love yourself first so that you can love the rest. Be your TRUE SELF.
This new campaign by Les Girls Les Boys entitled ‘I LOVE ME, I LOVE YOU’ raises the body positive movement through a fashion film showing the latest lingerie and underwear items from the brand for the 2020 winter season.
“I always feel comfortable in my own skin, always. Trust in the body, for me, means self-acceptance. Acceptance of the skin you’re in, how you look and who you are,” shares one of the models in the clip.
The latest seasonal loungewear designs include sweatshirts and hoodies woven from 100% organic cotton, as well as round-necked jumpers in vibrant shades, plus neutral options in black and grey. The striped pyjamas land in a colour palette ranging from red to green or white, in the form of relaxed silhouettes. Like the whole collection.
In lingerie, bras and underwear are woven in minimal cuts and profiled through the inscription of the brand on the elastic bands.
Immerse yourself in the complete “I Love Me, I Love You” campaign and choose your favorite pieces, now available in the brand’s e-shop .