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Pharrell and Adidas have announced the launch of their new collaboration: Spring Classics. The capsule will update the brand’s basics in different colorways and introduce two new models of the Pharrell Superstar Primekit.
After unveiling the second drop of the “Triple Black” line and the launch of the NMD Hu last month, Pharrell and Adidas have once again worked together on a new project. This time, they have joined synergies to conceive the Spring Classics collection, in which both have worked to update the Premium Basics line’s garments. Gray, black or the shades “Night Sky Navy”, “Olive Cargo”, “Ecru” and “Earth Brown” are the colors that will star in the sport pants, hoodies, shirts and shorts of the proposal.
Beyond the apparel capsule, the collaboration also includes two new models of the Pharrell Superstar Primekit. This time, the silhouette will come in black and white and will feature rubber soles and the “Humanrace” stamp in green.
During the creative process for the collection, Pharrell and Adidas worked with photographer Shaniqwa Davis to shoot the campaign at the Noah Purifoy Foundation. In that sense, Pharrell’s goal was to create a link between the museum’s work and the collection.
Both the clothing capsule and the new sneaker models will go on sale on April 9 through the Adidas online store.