The invisible endorsement: when artists sell without selling
In a context saturated with messages, artists no longer advertise brands: they place them in exactly the right spot and let the rest happen.
Yeezy
Gosha Rubchinskiy designs a collection for YZY
We are talking about basic garments that redefine the everyday wardrobe with exquisiteness, excellence and an interesting intellectual touch.
adidas will continue to sell surplus YEEZYs for at least cost price
In August, adidas announced that the sale of this product line would cease, but the management has changed its mind.
