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Trends come and go, and personally it’s time to say goodbye to Y2K. However, what started as a sportswear-inspired trend is now a category in its own right: athleisure, and this season it’s back. The general essence of the look is casual and comfortable, but in recent years high fashion has adopted and adapted it in many ways.
The athleisure trend has made it fashionable to wear sportswear in your everyday life, not just when you go to the gym. This style of dress has ambassadors such as Kendall Jenner, Hailey Bieber and Gigi Hadid. A dress code that celebrities have been following since time immemorial and that luxury brands have been including in their collections for years. We review the evolution of this trend from its boom in 2016 to the present day.
Athleisure – 2016
Street stylers channelled their inner Rihanna, combining oversized hoodies with knee-high tights.
Athleisure – 2017
This was a big year for David Beckham-style headbands. Just look at how the street stylers looked at the fashion shows.
Designers such as Martine Rose and Christelle Kocher of Koché made the most of the World Cup year, adding elements of the pitch to their catwalk collections.
Athleisure – 2019
Basketball shorts became a must-have item both on and off the catwalk in 2019.
Athleisure – 2020
Street stylers weren’t quite ready to give up their sweatpants, even when they returned to the world after the pandemic.
Athleisure – 2021
2021 became the year of cycling style combined with Princess Diana’s 1990s-inspired aesthetic.
Athleisure – 2022
The most popular stripes of 2022 are Adidas, either alone or in collaboration with Gucci, Balenciaga or Wales Bonner.