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Ingenuity and innovation in Loewe’s new collection

Loewe launches new collection: Loewe Men’s SS21. For the occasion, the brand’s creative director Jonathan Anderson has opted for ingenuity and innovation given the current state of the international scene.

Loewe launches new collection: Loewe Men’s SS21. For the occasion, the brand’s creative director Jonathan Anderson has opted for ingenuity and innovation given the current state of the international scene. He presented the collection in a box, creating an idyllic lookbook. 

As we can see, the concept is promising. Although we have missed the imagery around the catwalk, the composition of images has been up to the task. The main theme of the collection tries to respond to the times we live in. In this way, the collection has become something special, as if it were a gift.

The pieces feature balloon-shaped sleeves, straps and laces. Layers and knitwear are the protagonists. So are the accessories. Basket bags and moccasins stand out. All in all, the clothes denote a sense of joy emphasizing the idea of prosperity and good fortune.

Don’t miss out on everything about SS21 here.

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