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The reinterpretation of Bottega Veneta’s DNA FW20

Daniel Lee came to Bottega Veneta as creative director almost two years ago after a drastic break between the Italian house and Tomas Maier, his predecessor, after 17 years of relationship. François-Henri Pinault, president of the Kering group (@kering_official), pointed out the great talent of the British and his exceptional vision of the fashion world. At just 34 years of age, the designer gave a second life to the firm. His new show for MFW is his third since taking the reins.

Daniel Lee

The couturier was called “the silent radical” by British Vogue. His appointment may not have been the most famous, but he has made his work count from the beginning. In just over a year, in 2019 he managed to make the two most sought-after products available. Since then, Bottega Veneta has become a safe investment.

The collection for the FW20 season dresses both male and female figures, from more classic and straight silhouettes to more conceptual and daring designs. What we like best about Lee is his ability to reinvent the brand’s classic codes without losing his essence. He maintains the Italian spirit and way of life from a new, modern perspective.

Bottega Veneta is based on four pillars: timeless, innovative designs, contemporary functionality, superior craftsmanship and top-quality materials. Daniel Lee supports the importance of the heritage and history of the house shown to the world from his perspective. In addition, he never forgets the DNA that made the firm one of the greatest. The designer does not hesitate to include intrecciato, a unique technique from Veneta, not only in shoes and bags, but also in padded vests.

For both men and women, Lee designs straight-lined suits in dark tones and sturdy shoes. Turtlenecks and shirts converge in the same look and the designer goes with everything and does not fail. He decides to include brighter and more vivid tones in sequined fluid dresses and XXL fringed knitwear. A must for next season’s Bottega Veneta will be gabardines in different fabrics. An obsession discovered in the collection are the sleeves to wich he has given different shapes.

Bottega Veneta FW20

The British designer joins the ranks of other designers who have decided to return to more formal, impeccable looks, moving further and further away from the street essence that has invaded the catwalks in recent years. Here’s the complete range of Bottega Veneta FW20.

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