Tag: Charaf Tajer
The LVMV Prize is a financial reward that the French luxury conglomerate awards each year to an emerging brand. This award rewards entrepreneurship and at the same time…
A few days ago Charaf and his team were showing us their SS20 campaign, if there is one element that stands out in the editorial it is the New Balance NB 327.
Retro vibes, beautiful in-house painted prints, tropical colors, knitwear tracksuits, spread-collar shirts opened past the chest, denim, silk, and above all, a sense of delicacy.
At a time when the sportswear aesthetic seems devalued or lacking in concept, Casablanca arrives and raises it up again by connecting it with reality and high-fashion.